The global oral care market size was valued at USD 31.69 billion in 2022. The market is projected to grow from USD 32.61 billion in 2023 to USD 42.45 billion by 2030, exhibiting a CAGR of 3.84% during the forecast period.
The growing development of electric toothbrushes, charcoal-based teeth cleaners, and dental whitening items will drive market growth during the forecast period. Many oral care brands, including Twice, Quip, and Candid, offer cost-effective oral hygiene products to raise product accessibility globally.
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Segments-
Availibilty of Various Flavors to Drive Toothpaste Segment Growth
By product type, the market is segmented into toothpaste, toothbrush, mouthwash, and others. The toothpaste segment led in 2022 due to th availibilty of numerous flavors such as mint, lime, strawberry, and others.
Increasing Household Consumer Spending to Drive Household Segment Growth
By application, the market is classified into household and commercial. The household segment holds the largest oral care market share during the forecast period owing to the increasing household consumer spending on different daily uses of oral care staples. The rising consumer awareness about mouth hygiene also boosts market growth.
Easy Availability of Daily-Use Products to Drive Distribution Channel Segment Growth
By distribution channel, the market is classified into hypermarkets/supermarkets, convenience stores, online, and others. The hypermarkets & supermarkets segment holds the largest market share during the forecast period due to the easy availability and large variety of daily-use items, including toothbrushes, toothpaste, liquid washers, and others in hypermarkets/supermarkets.
Geographically, the market is studied across North America, Europe, Asia Pacific, South America, and the Middle East & Africa.
Report Coverage-
The report offers:
List of Key Players Present in the Report: