The global MICE market size was USD 693.21 billion in 2022. The market is anticipated to surge from USD 904.30 billion in 2023 to USD 1,605.17 billion by 2030, exhibiting a CAGR of 8.54 % over the study period.

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MICE refers to a group travel segment focused on planning, booking, and the organization of seminars, conferences, and events. The market growth is being driven by an upsurge in globalization which offers numerous opportunities for business expansion.

Segmentation:

Meetings Segment Leads the Market Driven by Upsurge in Corporate Events

By event type, the market is subdivided into incentives, meetings, exhibitions, and conventions. The meetings segment holds a dominating market share. This can be attributed to a rise in the number of corporate events across the globe. Some of these events comprise management planning meetings, general meetings, annual business meetings, board meetings, supplier meetings, and others.

Based on geography, the market for MICE has been analyzed across North America, Asia Pacific, Europe, South America, and the Middle East & Africa.

Report Coverage:

The report provides an insight into the key trends in the global market. It further delves into the impact of COVID-19 pandemic on market expansion. The report gives an overview of the prominent factors driving the industry expansion over the coming years. The vital strategies deployed by market players for expanding the reach of their services have also been covered in the report.

List of Key Players Mentioned in the Report:

• ITA Group (U.S.)
• Flight Centre Travel Group Limited (Australia)
• Freeman (U.S.)
• Meetings and Incentives Worldwide, Inc. (U.S.)
• Conference Care (U.K.)
• One10, LLC (U.S.)
• BCD Meetings & Events (U.S.)
• Creative Group, Inc. (U.S.)
• Access (U.S.)
• CWT Meetings & Events (U.S.)