The global **MICE industry** size was USD 693.21 billion in 2022. The industry is anticipated to surge from USD 904.30 billion in 2023 to USD 1,605.17 billion by 2030, exhibiting a CAGR of 8.54 % over the study period.
MICE refers to a group travel segment focused on planning, booking, and the organization of seminars, conferences, and events. The industry growth is being driven by an upsurge in globalization which offers numerous opportunities for business expansion.
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List of Key Players Mentioned in the Report:
Segmentation:
Meetings Segment Leads the industry Driven by Upsurge in Corporate Events
By event type, the industry is subdivided into incentives, meetings, exhibitions, and conventions. The meetings segment holds a dominating industry share. This can be attributed to a rise in the number of corporate events across the globe. Some of these events comprise management planning meetings, general meetings, annual business meetings, board meetings, supplier meetings, and others.
Based on geography, the industry for MICE has been analyzed across North America, Asia Pacific, Europe, South America, and the Middle East & Africa.
Report Coverage:
The report provides an insight into the key trends in the global industry. It further delves into the impact of COVID-19 pandemic on industry expansion. The report gives an overview of the prominent factors driving the industry expansion over the coming years. The vital strategies deployed by industry players for expanding the reach of their services have also been covered in the report.